With only two singles released, the Swedish Bluephox has already been hailed as "Pop diamond”, “Obsessive”, “Sensational”, “Pop perfection” and “Extremely promising artist." And compared to icons like Robyn, HAIM, Bonnie Tayler, Paloma Faith and “as if Stevie Nicks had fronted Future Island”.
Bluephox, or Philippa Magnusson, grew up in Stockholm surrounded by the sea and music as eternal constants. The later thanks in large part to her dad, who was a successful guitarist in the 60´s. Her father introduced her to the world of Bob Dylan, Fleetwood Mac, Van Morrison, The Rolling Stones, Pink Floyd and Sting while her big brother sat at the piano playing Stevie Wonder, The Average White band and Supertramp. In that mix of influences, we find Bluephox. Her debut single Gold was released in May 2020 and received a warm reception from music platforms from Canada to the UK. For example, Gold was quickly placed at “Favorite” in Brittish Radio BBC1, and the Music online magazine Popmuzik (SWE) expressed: “A perfect mix to reach the large audience.”
The sequel second single Paul’s Boutique, lived up to expectations when it was released in September 2020. Played on Radio BBC1’s “Future Artists” and on public radio in Sweden and Denmark amongst others. Canadian music magazine “The Revue” wrote: (..) “it has been some time since we’ve obsessed over a song, and that is until we heard Bluephox’s new single, “Paul’s Boutique”.
Both singles Bluephox made in collaboration with producers and songwriters Mats Björke (ex Mando Diao) and Ludvig Larsson from LAB259. Paul’s Boutique was also co-written together with Yvonne Dahlbom. The singles are mixed by Michael Ilbert in Hansa Studios, Berlin.
Bluephox about her new single Paul's Boutique:
Someone told me to write a letter to myself, as a way to deal with a person from my past. I sat down to write. But the pages remained empty. I realized that I had already written the letter, in Paul's Boutique. The song is about a desperate person selling lies. And faux fur. On sale. It is about the fact that lies can become a profitable business in the short term. But the truth must be carried with life. “Paul's Boutique” is also a wink to the hip-hop group Beastie Boys' second 1989 album with the same name.